Deep Thoughts from SF Music Tech

The SF Music Tech conference ended this week, an excellent platform for Zoë Keating, more later about her ideas for online music services sharing fan data with the artists they exploit.  It was refreshing to see SF Music Tech continuing the theme started last year by David Lowery.  The usual old school “Deep Thoughts” kumbaya […]

Hey American Express, Do You Yahoo!?: This Month’s USC-Annenberg Innovation Lab brand sponsored piracy report identifies the offending brands

MTP readers no doubt saw the coverage on last month’s installment of the USC-Annenberg Innovation Lab transparency report that identified ad networks that facilitated IP theft.  Now we see that this month’s report names brands.  You can read all about it here. Here’s a sample of the top brands driving brand sponsored piracy and theft […]

Thank you again @johnmellencamp: USC-Annenberg starts corporate responsibility study for brand-supported piracy

MTP readers will recall our many posts about what we call “brand-supported piracy“:  The purchase of advertising inventory on pirate sites by major brands wishing to reach their target audience.  These purchases are often given effect through intermediaries, either big ad agencies with real time barter trading desks (similar to derivatives trading and just as unregulated), ad […]

Mellencamp Is Right, Brand-Supported Piracy Screws Songwriters AGAIN: Snakes in the Grass, @McDonalds, Google and Other Species

If McDonald’s “restaurants” had snakes and rats running through the kitchen, they would be shut down for health violations.  Instead of snakes in the kitchen, McDonald’s has let loose vermin on the Internet that are just as threatening to their customers. John Mellencamp summed it up nicely in his recent post: [O]n top of everything, [piracy sites […]

A New Meaning for Real Time Bidding: An artist’s guide to how the brands and ad agencies profit from advertising supported piracy

“The evolution of the technical infrastructure supporting display advertising is all the more interesting because this tech stack conceivably is applicable to other media types as well. Imagine video on whatever screen supported by ads delivered with this technology…” Right. As this diagram shows, it is very unlikely that the ad agencies who represent brands […]

A casual example of how Google profits from lyric piracy and screws songwriters

I just happened to get a call from a songwriter about an illegal use of the lyrics from his songs.  Thus we found http://www.lyrics007.com registered in–wait for it….China.  Statshow estimates the monthly revenue is $41,000.00, 112,000,000 annual visitors and Google indexes over 600,000 pages. After a little poking I found that Lyrics007 has just about any song you […]

Did Mr. La Rue Miss the Elephant in the Room? A Critique of the Report of the Special Rapporteur to the U.N. Human Rights Council (Complete Post)

UPDATE:  Frank La Rue, the former U.N. Special Rapporteur for Human Rights who wrote the only human rights document to mention an American multinational corporation by name (Google) now works for that same American multinational corporation (Google): https://www.google.com/advisorycouncil/#bio-larue In honor of International Human Rights Day (December 10) let us revisit this post. It is not lost […]