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Music Technology Policy

News from the Goolag Since 2006 ~ A survival guide to the creative apocalypse: We follow issues and opinion important to professional creators. Data is the new exposure.

Tag: Apple Music

Written by Chris CastleNovember 30, 2018December 1, 2018

The Ethical Pool Future: Will Fans Cut the Cord to Big Streaming Services if Artists Leave?

Hyper-efficient market share distributions are already causing some artists to like cutting the cord with big services–the only question is how to get their core fans to follow them.  

Written by Chris CastleFebruary 4, 2018February 6, 2018

So Much for Conversion: Apple Set to Pass Spotify in Subscribers

Remember this one? Spotify was saving us all from piracy by giving the music for free in its ad supported tier. And if you had any doubts about that, just ask any Spotify employee, particularly circa 2011 or so.  They’d tell you in no uncertain terms that not only did you just not get it, […]

Written by Chris CastleMarch 4, 2017

How Accurate are Music Subscription Service Subscriber Numbers? — Music Tech Solutions

All of you who subscribe to the New York Times, fly Quantas, use any of a number of mobile carriers or who are in the 6th month of your third Spotify 90 day free trial may be interested in this post. According to Billboard in a story titled “Spotify Officially Hits 50 Million Paid Subscribers“, the “official” announcement came from […]

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